BUILT FROM EXECUTION. GROUNDED IN RESULTS.
When career-driven Australians want to develop a high-income remote sales skill, earn certification, and get placed inside a real business that pays on performance — they come to Freedom Academy.
We build the operators. We make the placements. We stay in for the long term.
OUR STORY
WHY WE BUILT THIS
Freedom Academy was built from a simple observation.
Most people are not stuck because they lack capability. They are stuck because they are inside a structure that was never designed to make them wealthy or free. Salary caps. Annual leave requests. Performance reviews that determine whether someone else thinks you deserve more.
The options available to people who wanted out were either fantasy or friction. Passive income myths. Dropshipping courses. Vague promises from people who had never executed what they were selling.
Nobody was asking the right question: is there a real, teachable skill that pays in performance — and a real placement pathway that puts you inside a business already generating revenue, whether you keep your job or not?
Shane Da Costa built Freedom Academy to answer that question with infrastructure. The training is real. The certification is real. The placement is real. And the coaching does not stop when the placement begins.
WHO WE ARE
BUILT ON SKILL. GROUNDED IN STANDARDS.
Freedom Academy is a certification and placement pathway — built for career-driven professionals who want a structured route to performance-based income, and delivered to a standard that protects the integrity of every placement we make.
We operate with a deliberate team of elite coaches and a curated network of approved partner businesses across Australia and beyond.
Our placement network includes approved partner businesses actively seeking qualified remote sales professionals, founders and operators vetted by Shane directly, and high-ticket revenue environments where performance is tied to outcome from day one.
Shane Da Costa — Founder. Host of the Freedom Formula podcast. Founder of Heart Smart Australia, with cardiologist Dr Ross Walker as ambassador. Built Freedom Academy after developing a high-income remote sales skill himself — and recognising that the pathway was teachable, scalable, and something most people had never been shown.
WHAT WE DO
A STRUCTURED PATHWAY FROM TRAINING TO PERFORMANCE
TRAINING
Elite-level sales psychology. Capital advisory positioning. High-ticket call frameworks. Objection handling. AI funding fundamentals. Built for professionals with no prior sales background and delivered to a defined standard.
CERTIFICATION
You are assessed before placement. The quality of our placements depends on the readiness of our graduates. Certification is proof that you are ready to perform.
PLACEMENT
Certified graduates are placed inside approved partner businesses already generating revenue. No upfront placement fee. We earn when you earn. Many members begin their placement while keeping their existing role — building performance-based income before they make any permanent move.
ONGOING COACHING
Call reviews. Performance feedback. Income growth strategy. Coaching continues after placement because the gap between placed and performing is where results are actually made.
OUR HONEST APPROACH
WE WILL TELL YOU IF THIS IS NOT RIGHT FOR YOU
Freedom Academy is not for everyone who enquires.
We are looking for people who are serious about executing — people willing to develop a skill, hold themselves to a standard, and show up for a placement with the intention of performing.
If that is not where you are, we will tell you. Clearly and without apology.
That honesty is the foundation of everything we do. It is what makes our placements work. It is what makes our coaching land. And it is what ensures that every person who comes through this programme is genuinely positioned to earn.
We assess first. We tell the truth. Then we get to work.
THE FREEDOM FORMULA PODCAST
WHERE THE CONVERSATION LIVES
The Freedom Formula, hosted by Shane Da Costa, is the editorial home of Freedom Academy.
Long-form conversations with remote sales professionals, placed graduates, founders, and operators — covering the psychology of high-performance selling, the mechanics of performance-based income, and what the pathway from employment to performance-based income actually looks like in practice.
INNER CIRCLE
WHERE SERIOUS PERFORMERS MEET
Inner Circle is Freedom Academy’s premium membership tier — a small group of high-performing placed professionals who want access to advanced training, direct time with Shane and Pearl, and a peer network operating at the same level.
Quarterly live events held at prestige locations across Australia — designed not just for training, but for the kind of conversations and connections that only happen when the right people are in the same room.
Advanced sales and capital training beyond the core programme. Life coaching with Pearl that goes deeper than performance — into the identity, clarity, and self-belief that sustains it. And a peer network of people who are not just certified — they are executing.
This is not a public offering. It is an invitation extended to members who have demonstrated the standard.
WHY FREEDOM ACADEMY
YOUR TRAINING, CERTIFICATION, AND PLACEMENT PARTNER
REAL PLACEMENT, NOT JUST TRAINING
You are assessed before placement. The quality of our placements depends on the readiness of our graduates. Certification is proof that you are ready to perform.
WE EARN WHEN YOU EARN
No placement fee. Freedom Academy participates in performance after placement. That alignment is the structure that separates us from every other sales training programme in this space.
BUILT FOR PROFESSIONALS WITH NO SALES BACKGROUND
The skills we teach sit at the intersection of financial literacy and human influence. Your professional background is a head start.
STANDARDS THAT PROTECT YOUR PLACEMENT
Certification exists because placement quality depends on graduate readiness. The standard protects you, the partner business, and the integrity of every outcome we are responsible for.
COACHING THAT CONTINUES AFTER PLACEMENT
Ongoing call reviews, performance feedback, and income growth coaching are built into the model. The work does not stop at placement, and neither do we.
FINAL CTA
YOUR QUALIFICATIONS GOT YOU THE JOB. THIS GETS YOU MORE.
You do not have to walk away from what you have built to start building something better. You just have to move before the decision gets made for you.
Applications are reviewed within 48 hours. We accept a limited number of new members each month. Every application begins with an honest assessment — and if this is not the right fit, we will tell you.